Micam 2022: the Lotti shoe factory presents the new collection
AT THE MICAM IN MILAN FROM 13 TO 15 MARCH 2022
Also this year the F.lli Lotti shoe factory will take part as an exhibitor at the most important international exhibition in the footwear sector, Micam 2022, a real point of reference for the brands operating in this production chain. This event brings together the best national and international brands to present their new collections, with the possibility of bringing quality, design and innovation into the field..
The current edition of Micam 2022 will be held from 13 to 15 March 2022 at Fiera Milano Rho, with the possibility for visitors to access it from 9:30 to 19 on 13 and 14 March, and from 9:30 to 18:30 on March 15. The new spring-summer 2023 collection of the F.lli Lotti shoe factory will be exhibited at the PAD. 4 Stand A21.
Micam 2022 is back in presence in total safety, but it will continue to be supported by digital also this year: after the success of previous editions, the Micam Milano Digital Show is back, from 15 February to 15 April 2022, the platform designed to expand the experience beyond the physical event and allow an omni-channel interaction between buyers and brands. To further enrich the event there is the MICAM X, the innovation hub where renowned speakers will hold seminars and workshops to illustrate to operators in the sector the new market trends and innovations to keep up with. Specifically, this edition will focus on four key themes: trends and materials, art fashion heritage, sustainability and retail of the future.
Do you want to know the new collection?
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